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Subject
: Procedure for disbursement of Market Development Assistance
(MDA) to EOUs and SEZ Units for export promotion activities abroad
by Export Promotion Council for EOUs and SEZ Units
As informed vide our EPCES Circular No.5 dated 9.7.03, Ministry
of Commerce has recognized this Council as an agency for disbursement
of Market Development Assistance (MDA) to EOUs and SEZ Units.
The Market Development Assistance (MDA) will be available to EOUs/SEZ
Units for the following activities:
Participation
in trade fairs/exhibitions abroad.
Publicity
abroad through printed material.
Now
EOUs and SEZ Units in the country can directly apply to EPCES for
reimbursement of the expenses incurred for the above mentioned activities.
I
am enclosing herewith detailed guidelines, procedure, application
proforma, claim form etc. for claiming Market Development Assistance
in respect of above mentioned activities. These guidelines
have been formulated based on MDA Code published by Ministry of
Commerce in 2001 and various circulars issued by Ministry of Commerce
on the subject thereafter. This information can also be accessed
on government website i.e. www.commerce.nic.in The step-by-step
accessibility of the said website is as follows:
| First
Step |
www.commerce.nic.in
|
| Second
Step |
Trade
Promotion Measures/Assistance/Infrastructural Development |
| Third
Step |
MDA
Code for Export Promotion Efforts |
EXPORT
PROMOTION COUNCIL FOR EOUs AND SEZ UNITS
GUIDELINES
FOR CLAIMING MARKET DEVELOPMENT ASSISTANCE
The
Market Development Assistance (MDA) will be available to EOUs/SEZ
Units for the following activities:
- Participation
in trade fairs/exhibitions abroad.
- Publicity
abroad through printed material.
The detailed guidelines for claiming MDA are as under:
I.
MDA FOR PARTICIPATION IN TRADE FAIRS/EXHIBITIONS ABROAD:
i. The MDA is available for participation in trade fairs and exhibitions
abroad two times in a financial year. One additional tour
to Latin American Countries and Focus African Countries would also
be permissible.
ii.
The MDA is permissible for travel expenses by air, eurorail etc.,
in economy excursion class fare and/or charges of the built up furnished
stall, electricity and water charges @ 90% for exporters having
valid SSI registration certification and 75% for others including
merchant exporters.
iii.
The upper ceiling would be Rs.1,10,000 per participation (Rs.1,40,000
for Latin American Countries and Focus African countries).
This
would also be subject to the following conditions:
a) A maximum number of three participations in a particular trade
fair/exhibition would be eligible for MDA and exporting companies
after availing assistance three times including past cases for
a particular fair/exhibition, have to participate in that fair,
if any, on self-financing basis.
b) The Assistance would be permissible to one regular employee/
Director/Partner/Proprietor of the Company.
c) Assistance for participation in trade fair/exhibition, wherein
national participation is arranged by ITPO/EPC/Commodity Board/Export
Development Authority, would be provided if participated in the
Indian Pavilion through the concerned organization or after getting
waiver certificate from the concerned organization.
d) The Application must be received in the Council’s office
with 14 days clear advance notice excluding the date of receipt
of application and the date of departure from the country.
e) The Company shall not be under investigation/charged /prosecuted/
debarred/black listed under EXIM Policy of India or any other
law relating to export and import business.
f) Maximum MDA assistance shall be inclusive of MDA
assistance received from all Govt.bodies/FIEO/EPCs/Commodity Boards/Export
Development Authorities/ITPO etc.
iv. The Application Form for MDA is given at Annexure-I and
Claim Form for MDA is given at Annexure-II.
2.
MDA FOR PUBLICITY THROUGH PRINTED MATERIAL:
i. The MDA is permissible towards cost of production of publicity
material, like product catalogue, brochure, information handout
etc., for use abroad during sale-cum-study tour, participation in
trade fair/exhibition, EPC sponsored buyer-cum-seller-meet/trade
delegation etc.
ii. The Assistance is available @ 25% of the total
approved cost subject to an upper ceiling of Rs.15,000.
This
is Subject to the following conditions:
a) The Assistance would be provided once in a financial year.
b) A copy of the publicity material is to be submitted along with
the claim.
c) Quotations from a minimum of three printers is to be
obtained and submitted alongwith the claim. The MDA will
be permissible on the lowest quotation subject to the upper ceiling
as mentioned above.
d) The Application must be received in the Council’s office
with 14 days clear advance notice excluding the date of receipt
of application in the office of EPCES and the date of the publication
of the material
e) The Company shall not be under investigation/charged /prosecuted/
debarred/black listed under EXIM Policy of India or any other
law relating to export and import business. f) Maximum
MDA assistance shall be inclusive of MDA assistance received from
all Govt.bodies/FIEO/EPCs/Commodity Boards/Export Development
Authorities/ITPO etc.
iii.
The Application Form for MDA is given at Annexure-III and Claim
Form for MDA is given at Annexure-IV.
PROCEDURE FOR CLAIMING MDA:
1.The
Applications duly filled and signed [Annexure-I in the case of Participation
in Trade Fairs/Exhibitions abroad and Annexure-III in the case of
Publicity through printed material] as per proforma mentioned above
are to be submitted in the Council’s office with 14 days clear
advance notice as explained in Paragraph 1 & 2 above.
2.
On receipt of the Application, the Council will issue an approval
letter (as per Annexure-V enclosed) within five working days of
the receipt of the application. In case, any deficiency is
observed, the application is liable to be rejected.
3. The Claim along with the declaration duly completed
shall be submitted by the exporter to the Council in the prescribed
format (Annexure-II in case of participation in Trade Fairs/Exhibitions
abroad and Annexure-IV in case of Publicity through
printed material) along with undermentioned papers immediately on
return to India after completion of the activity but positively
within three months of return to India after completion of activity.
-:
4 :-
1.For participation in trade fairs and exhibitions:
a)
Details of participation in the past with MDA assistance in the
same trade fair/exhibition.
b) Self-certified copy of the export house/trading house certificate,
if applicable.
c) Self-certified copy of SSI registration certificate issued
by the concerned Directorate of Industries, if applicable.
d) Legible photocopy of passport highlighting the entries about
departure from and arrival into India and also the countries visited.
In case, passport does not have arrival/departure dates regarding
visits to various countries, some documentary evidence such as
Hotel Bills, Boarding pass, lodging pass etc. be submitted.
e) Original air-ticket/jacket used during the journey. If
original air ticket/jacket is lost, a legible photocopy of the
same alongwith a certificate from the concerned airline indicating
following may be sent:
* Name of the traveler.
* Ticket Number.
* Flight No.
* Date of departure from India.
* Sectors/countries visited.
* Class in which travelled.
* Economy excursion class fare for sectors/countries
visited.
f) Self certified copy of receipts/bank advice etc.,
evidencing payment(s) made.
g) Self certified f.o.b. value export figures during the last
three financial years, yearwise.
h) Brief report about the participation and achievements.
2.For
Publicity through printed material:
- Copy
of the publicity material, self-certified.
- Self
certified copy of the invoice.
- Self
certified copy of receipt/bank advice etc., evidencing payments
made.
- Copies
of quotations from printers, self certified.
- Self
certified f.o.b. value export figures during the last 3 financial
years, yearwise.
4.
The Claim Forms received after three months of return to India or
wherein the deficiency in the claim as intimated by the Council
are not fully completed within 30 days of the date of directions
given in this regard by the Council will not be considered and rejected.
____________________
Annexure
I
APPLICATION
FORM FOR MARKETING DEVELOPMENT ASSISTANCE FOR PARTICIPATION IN TRADE
FAIR/EXHIBITION ABROAD
Ref
No. __________ Date : ____________
|
01
|
Name
of the Firm with full address
|
Name
:_____________________
Address____________________
IEC
No. ____________________
|
|
02
|
EH/TH
Certificate
|
No.
& Date __________________
Valid
upto __________________
|
|
03
|
FOB
Value of exports during
last three financial years, year-wise
|
2002-03
2001-02
2000-01
|
|
04
|
Particulars
of fair/exhibition
|
Name
of fair :
Place:
Country:
From
……………….. to ………….
|
|
05
|
Particulars
of visit
|
Date
of departure from India
Date
of arrival in India
|
|
06
|
Details
of proposal(s) already
submitted in the same financial year.
|
1.
Participation in ______________
(fair/exhibition)
During _____________________
(month/year)
|
|
07
|
Details
of earlier participations in the same fair with MDA assistance
|
|
|
08
|
Whether
national participation organized by ITPO, EPC etc
|
Yes/No.
|
|
09
|
Whether
participating through ITPO, EPC etc
|
Yes/No.
|
|
10
|
Whether
waiver certificate taken from ITPO, EPC etc
|
Yes/No./N.A.
|
|
11
|
Name
and designation of the person going abroad
|
|
|
|
|
|
Place
:
Date:
Signature
Annexure
II
CLAIM
FORM FOR MARKETING DEVELOPMENT ASSISTANCE FOR
PARTICIPATION IN TRADE FAIRS/EXHIBITION ABROAD
Ref.
No. ________________ Date : ____________
|
01
|
Name
of the firm with full address
|
Name
:_____________________
Address____________________
IEC
No. __________________
|
|
02
|
Approval
letter No. and date |
|
|
03
|
EH/TH
Certificate |
No.
& Date ________________
Valid
upto ________________
(please
attach self certified copy of the certificate issued by DGFT/DC)
|
|
04
|
Whether
SSI ? |
Yes/No.
(if
yes, attach a self-certified copy of SSI Registration Certificate)
|
|
05
|
FOB
value of exports during the last three financial years
|
(Rs.
in crores)
2002-03
2001-02
2000-01
|
|
06
|
Particulars
of fair/exhibition |
Name
:
City
:
Country:
Duration
of fair from ____ to ____
|
|
07
|
Date
of actual departure from India |
(please
attach self certified photocopy of passport duly highlighting
date of departure)
|
|
08
|
Date
of actual arrival from India
|
____________________________ (please attach self certified photocopy
of passport duly highlighting date of arrival) |
|
09
|
Name
& designation of person who attended the fair/exhibition
|
|
|
10
|
No.
of proposals already submitted |
Participation
in _________ (fair/exhibition) during ________________ (month/year)
|
|
11
|
Whether
national participation in the fair/ exhibition organized by
ITPO/EPC etc |
Yes/No |
|
12
|
Whether
participation through ITPO/EPC etc |
Yes/No |
|
13.
|
Whether
waiver certificate taken from ITPO /EPC etc. |
Yes/No |
|
14.
|
Details
of participations made with MDA assistance in the past in the
same fair/ exhibition |
|
|
15
|
Whether
assistance availed from other Govt. Bodies/EPCs/Commodity Boards/
APEDA/ MPEDA/ITPO etc for the activity under reference ?
|
Yes/No. (If yes, please give full details) |
|
16.
|
Expenditure
incurred
a)
Actual return airfare by economy excursion class
b)
Actual expenditure incurred on stall, decoration, water and
electricity charges.
|
Rs.______________________ Rs. _____________________ (Please
attach original air ticket/ jacket used during the journey along
with self certified photocopies of receipt, bank advice etc
evidencing payment made) |
|
17
|
Amount
claimed |
Rs. |
Declaration
I
solemnly declare that the particulars given in the above statement
are correct. I bound myself and the company accountable and responsible
for any incorrect information given in the above statement and shall
immediately refund amount received on the basis of wrong information
provided in the above statement.
Signature _______________
Name __________________
Designation _____________
Office seal ______________
Place
:
Date
:
Annexure
III
APPLICATION
FORM FOR MARKETING DEVELOPMENT ASSIATANCE FOR PRODUCTION OF PUBLICITY
MATERIAL
Ref.
No. _________________ Date : ____________
|
01
|
Name
of the Firm with full address
|
Name
:_____________________
Address____________________
IEC
No. _____________________
|
|
02
|
EH/TH
Certificate
|
No.
& Date __________________
Valid
upto ___________________
|
|
03
|
Details
of product catalogue/ brochure/ Handout etc. to be brought
out.
|
(Please
attach dummy copy also)
|
|
04
|
Name
of the fair/exhibition, city and country where release of
publicity material is planned.
|
|
|
05
|
Expected
date of release of publicity material
|
|
|
06
|
Number
of copies to be printed.
|
|
|
07
|
Estimated
expenditure
|
|
Place
: ___________________ Date : ___________________
Signature
Annexure
IV
CLAIM
FORM FOR MARKETING DEVELOPMENT ASSISTANCE FOR PRODUCTION OF PUBLICITY
MATERIAL
Ref
No._______________ Date : ____________
|
01
|
Name
of the firm with full address
|
Name
:_____________________
Address____________________
IEC
No. __________________
|
|
02
|
Approval
letter No. and date |
|
|
03
|
Whether
SSI ? |
Yes/No.
(if
yes, attach a self-certified copy of SSI Registration Certificate)
|
|
04
|
EH/TH
Certificate |
No.
& Date ________________
Valid
upto ________________
(please
attach self certified copy of the certificate issued by DGFT/DC)
|
|
05
|
Details
of the event where the publicity material was used.
|
(Please
attach a self certified copy of the publication used)
|
|
06
|
No.
of copies of publicity material prepared. |
|
|
07
|
Payment
particulars |
Amount
paid ________________
(Please
attach self certified photcopies of the quotations received
and of the receipt/ bank advice etc. evidencing payment made)
|
|
08
|
Whether
assistance availed from other Govt. Bodies/EPCs/Commodity Boards/
APEDA/ MPEDA/ITPO etc for the activity under reference ?
|
Yes/No. (If yes, please give full detils) |
|
09
|
Amount
claimed |
Rs |
Declaration
I
solemnly declare that the particulars given in the above statement
are correct. I bound myself and the company accountable and responsible
for any incorrect information given in the above statement and shall
immediately refund amount received on the basis of wrong information
provided in the above statement.
Signature _______________
Name __________________
Designation _____________
Office seal ______________
Place
:
Date
:
Annexure
V
(Sample
approval letter to be issued by EPCES)
No.
Dated :
Dear
Sir (s)
Sub : MDA Assistance
Ref
: Your application No. ____________________
Dated _________________________________
We are glad to inform you that your above mentioned application
received on _________ has been registered and the approval is hereby
accorded subject to fulfilling relevant conditions mentioned in
MDA Code (June 2001) and also subject to the approval from the EPCES
at the final stage after submission of claim by your company.
Prescribed
claim form duly completed and properly authenticated - Self-certified
copy of Export/Trading House Certificate, if applicable - Self-certified
copy of SSI registration certificate issued by the concerned Director
of Industries, if applicable. - Legible photocopy of passport highlighting
the entries about departure from and arrival in India and also the
countries visited. In case passport does not have arrival/departure
dates regarding visits to various countries, some documentary evidence
such as Hotel Bills, Boarding pass, Lodging pass etc. Original air
ticket/jacket used during the journey.
If
Air Ticket/Jacket is lost, a legible photocopy of the same along
with a certificate from the airline indicating following may be
sent:
a)
Name of Traveller
b) Ticket Number
c) Flight No.
d) Date of Departure from India
e) Sectors/Countries visited
f) Class in which travelled
g) Fare in economy excursion class for sectors/countries
visited
- Self certified FOB value export figures during the last three
financial years, year wise - Self certified copies of receipt, bank
advice etc. evidencing payment made towards stall charges, water
and electricity (for fair/ exhibition only) - Waiver Certificate
from ITPO, EPC etc if participated directly in a fair/exhibition
wherein national participation was organized by ITPO, EPC etc (for
fair/exhibition only) - Details of past activities for same event.
- Self certified copy of the publicity material (for publicity material
only) - Self certified copy of quotations (-do-) - Self
certified copies of receipt, bank advice etc of payment made (-do)
- Brief report on the activity undertaken and achievements.
Thanking
you,
Yours
faithfully,
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